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Pizza by Culinarte

Chef Rahul Gladwin Massey
Chef Rahul Gladwin Massey Founder & Principal Consultant Pizza by Culinarte
About Chef Rahul Gladwin Massey

Pizza expertise with commercial depth.

International Pizza & Pizzeria Consultant
Hyper-Specialised Pizza & Pizzeria Consulting
India GCC Southeast Asia China

For more than 25 years, Chef Rahul Gladwin Massey has worked across professional kitchens, hospitality businesses, foodservice brands, restaurant operations and culinary training environments.

The Central Challenge How do you turn great pizza into a dependable commercial operation?

Through Pizza by Culinarte, Rahul works with entrepreneurs, restaurant groups, hotels, QSRs and foodservice businesses to develop pizza systems that combine product quality with operational repeatability.

His work connects dough, fermentation, menu development, kitchen workflow, equipment, SOPs, training and scale into one commercially workable operating system.

25+ Years Hospitality Experience
350+ Outlets Trained & Supported
28 Locations Across India
5 Countries Training Experience
2× Pizza Championship Jury Member
Hyper-Specialised Consulting

Depth over generalism.

Pizza by Culinarte is a hyper-specialised consulting practice focused on the commercial systems behind professional pizza operations.

That depth matters because flour behaviour, hydration, fermentation, dough temperature, ovens, production, kitchen flow and staff capability are interconnected. A change in one area can affect quality, labour, throughput, food cost and consistency elsewhere.

The work therefore goes beyond recipes and techniques. It connects the product to the people, equipment and operating system required to reproduce it commercially.

The objective is not simply to create a great pizza. It is to create a pizza system your business can execute repeatedly.
Professional Recognition

Technical depth with industry perspective.

2×

Pizza Championship Jury Member

Invited twice to serve as a jury member at professional pizza championships, bringing technical understanding, product evaluation and industry perspective to the judging process.

Rahul's technical work includes flour classifications such as 00 and 0, flour strength and behaviour, hydration, fermentation schedules, dough temperature, preferments, pizza styles, baking parameters and production systems.

00 Flour 0 Flour Flour Strength Hydration Fermentation Dough Temperature Biga Poolish Sourdough Pizza Napoletana Pizza e Pala Oven Management Production Systems
Career & International Experience

Experience beyond the pizza kitchen.

Before developing Pizza by Culinarte as a specialist consulting practice, Rahul built experience across branded restaurant operations, hotel leadership, product innovation and international foodservice environments.

Pizza Operations • India & Southeast Asia

Sbarro

India Leadership & Cross-Market Pizza Operations

Rahul headed the Sbarro India team and worked closely with the Philippines team, building practical experience in branded pizza operations, standardisation, team leadership and cross-market execution.

Jakarta, Indonesia • 2008–2010

International Hotel Operations

Hotel Opening & Operational Leadership

His Jakarta experience included involvement in the opening of Merlynn Park Hotel, a 301-room property, followed by management experience at Manhattan Hotel Jakarta.

Los Angeles • 2014

The Coffee Bean & Tea Leaf

Destination Innovation Winner

Rahul developed the “Box 'O' Breakfast” proposition, selected as a winner in CBTL's internal Destination Innovation programme by a jury of international directors.

Industry Speaker

Agri-Food Tech Expo Asia

Singapore • Sands Expo & Convention Centre

Rahul participated as a speaker at Agri-Food Tech Expo Asia in Singapore, contributing to an international platform focused on the evolving food, technology and agri-food ecosystem.

International Industry Exposure

Global Foodservice & Hospitality Platforms

Professional exposure across major international foodservice, hospitality, equipment, ingredients, bakery and culinary industry platforms.

ANUGA Cibus HostMilano SIGEP ADIFE • Abu Dhabi Trade Expo Indonesia
Collaborative Industry Network

Hyper-specialised work can require more than one specialist.

Culinarte is developing a collaborative network of experienced independent professionals across hospitality, culinary development, foodservice operations, product innovation and regional market expertise. Selected specialists may contribute where a project genuinely benefits from additional expertise.

Bring the right specialist into the project because the work requires it.

Rahul remains the principal consultant and primary point of responsibility for Pizza by Culinarte engagements. The collaborative network allows additional expertise to be introduced according to project scope, discipline and geography.

Chef Akshay Malhotra
India

Chef Akshay Malhotra

Luxury Hospitality • Culinary Leadership • FMCG & Product Innovation

Chef Akshay brings extensive experience across luxury hospitality, professional kitchens, culinary leadership, food product development and entrepreneurship.

His expertise can complement selected Culinarte assignments involving concept development, menu R&D, culinary strategy, product innovation and broader foodservice advisory.

Independent Industry Collaborator
View Extended Profile

Akshay's professional perspective combines hands-on culinary operations with leadership, product development and commercial food innovation.

This becomes particularly relevant where a Culinarte assignment extends beyond a single technical discipline and requires additional culinary, hospitality, menu or product-development expertise.

Participation is determined according to the requirements of each assignment, agreed scope and individual availability.

Mohamad Raga Kustiawan Putra, Indonesia Associate for Pizza by Culinarte
Indonesia | Jabodetabek

Mohamad Raga Kustiawan Putra

Indonesia Associate | Client Relations & Project Coordination

Mohamad Raga Kustiawan Putra brings more than 10 years of experience across hospitality, food manufacturing, FMCG and people operations.

Based in Bekasi, he supports local introductions, initial client discussions and project coordination for Pizza by Culinarte in Indonesia, beginning with Jabodetabek. His background in HR leadership, SOP development and quality systems helps connect business requirements with practical team and operational needs.

Chef Rahul Gladwin Massey leads the technical pizza consulting, development and training scope. Raga collaborates independently on agreed projects.

Independent Industry Collaborator

Explore Our Indonesia Services

Collaborators remain independent professionals. Participation is project-specific and subject to project requirements, mutual agreement and individual availability. Inclusion here does not imply employment, ownership or permanent representation of Culinarte or Pizza by Culinarte.
Discuss a Pizza Project

Build a pizza operation designed to perform beyond the recipe.

For new pizzerias, existing operations, hotel pizza programmes, QSRs and multi-unit businesses looking for specialist support across product, production, people and scale.

PIZZA BY CULINARTE • HYPER-SPECIALISED PIZZA & PIZZERIA CONSULTING   |   GLOBAL PIZZA STANDARDS • REGIONAL OPERATING INTELLIGENCE